This September has been a month of milestones for AlphaESS. Following our highly successful Residential event in Utrecht on September 10th and our C&I event in Eindhoven on September 17th, we at AlphaESS have kept the momentum going full throttle. This past week, we were thrilled to connect with even more of our valued installation partners, hosting two more packed residential events.
Our week kicked off on September 23rd in Ghent, Belgium, where the energy in the room was simply incredible. This inspiring meeting was focused on our shared vision for accelerating the energy transition in Belgium. We were honored to have Bert Claessens as a guest speaker, who shared valuable insights with our attendees. At this event, we not only presented our latest SMILE G3 batteries and software but also reaffirmed our core commitment: that market-leading innovation must be backed by reliable service and technical support. We firmly believe our partners are the foundation of every success, and this gathering was a testament to the trust and cooperation we are building together.
Two days later, on September 25th, we continued this momentum back in Eindhoven, Netherlands. This event provided another deep dive into the capabilities of our flagship residential solution, the SMILE G3 series, and featured compelling presentations from our key partners.
Insights from Our Partners: Growth, Value, and Dominance
The event in Eindhoven featured invaluable insights into the rapidly evolving energy market. A presentation from Sollit painted a clear picture of the market landscape, highlighting the immense growth in the battery sector. The total market volume grew by an incredible 183.6% in 2024 compared to 2023. Within this booming market, AlphaESS is not just participating; we are setting the pace. The data showed AlphaESS's volume grew by a staggering +2370% in 2024 and is accelerating with +439% year-to-date growth in 2025. This explosive growth has dramatically increased our market share from 1.1% in 2023 to 28.8% so far in 2025.
Our partners from NextEnergy, showcased how AlphaESS systems unlock new value for homeowners. They explained how dynamic energy contracts allow customers to benefit from fluctuating market prices, even getting paid to consume energy during hours with negative prices. The partnership between AlphaESS and NextEnergy, established in April 2025, has been a resounding success, with 100-150 new customers onboarded each month. Homeowners can choose from several smart control modes—from simple self-consumption to save on bills, to a "Self-consumption Plus" mode that also trades on the imbalance market to earn revenue.
The Numbers Speak for Themselves: AlphaESS Confirmed as Market Leader
The trends discussed at our events are powerfully confirmed by the latest market-wide data. We are proud to share the following results for the Netherlands, which validate the hard work of our team and our incredible network of installers.
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Top Market Share: According to the latest data from Mordor Intelligence, AlphaESS ranks as the Top 1 residential battery system brand in the Netherlands in the 5-20 kWh segment, commanding a 28.8% market share during the first half of 2025 (calculated on sold capacity in MWh).
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Unmatched Growth: Our year-over-year growth rate is over 600% when comparing H1 2024 to H1 2025 actual data, a figure that far outpaces the average market growth rate.
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Most Connected Brand: In H1 2025, AlphaESS also ranked as the Top 1 home energy storage battery brand connected to major electricity companies in the Netherlands, demonstrating our superior integration and partnership ecosystem.
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Most Quoted by Consumers: Independent market research from a leading installer software platform, trusted by thousands of installers in Europe, shows AlphaESS holds a 42% leading market share as the most-quoted brand by consumers for BESS solutions (YTD H1 2025).
Join Us in Powering the Future
We want to extend a massive thank you to all the installers who joined us in Ghent and Eindhoven, and to our speakers and partners for sharing their expertise. The energy and enthusiasm were palpable, and it has further strengthened our commitment to the Benelux market.
As the market continues its rapid expansion, AlphaESS is positioned as the clear leader, offering the most innovative products, the strongest partnerships, and the most trusted brand.
If you missed these events but want to be part of this incredible growth story, we invite you to connect with us. Let’s work together to accelerate the future of energy.
